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The Experience Mindset: A New Way to Think about Growth

#mindset growth Feb 28, 2024

I had the honor of speaking with Tiffani Bova, a Wall Street Journal Bestselling Author, former Senior Vice President of Global Growth and Innovation Evangelist at Salesforce. We dove into her career journey and the powerful concepts from her book The Experience Mindset.

Tiffani shared her perspectives on personal growth, career agility, and the importance of customer and employee experiences. Her insights are particularly valuable for female leaders looking to navigate the complexities of modern business environments with confidence and skill.

Key Takeaways:

Foundational Lessons from Sports (01:11): Tiffani attributes early life lessons from sports as key to her success. The skills of grace in victory, resilience in defeat, and being a team player have greatly influenced her professional journey.

Career Progression and Risk-Taking (03:10): Bova’s career is marked by a mix of lateral, downward, and upward moves, emphasizing the importance of taking risks and believing in one’s ability to learn and grow in new roles.

The Role of Confidence (07:01): Tiffani highlights the need to build a ‘confidence muscle’, stressing that confidence, like any skill, needs to be developed and strengthened over time.

Importance of Employee Experience (14:21): In her book, “The Experience Mindset,” Tiffani underscores the critical link between employee satisfaction and customer experience, advocating for a balanced approach to both.

Actionable Strategies for Companies (17:31): Tiffani advises companies to align metrics for customer and employee experiences, journey map the employee processes underlying customer interactions, and action insights from employee surveys to foster a healthier workplace.

To stay up-to-date with future interviews and gain valuable resources on building mindset and influence to have an even bigger voice and impact with your leadership, be sure to join our Fearless Female Leader community at, or please email me directly at [email protected] if I can help you, your team, or organization in any way.


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